Hi, I’m Ashley.
I’m an SF-based multidisciplinary product designer, passionate about transforming research and UX into beautiful and empowering experiences.
a quick intro
For 7+ years, I’ve been designing meaningful, value-driven products by blending strategic thinking, creative problem-solving, and close-knit partnership with teams. My design philosophy centers on clarity and purpose — I believe great design is deeply human, and the best solutions emerge from collaboration & discovery.
In general, I’ve spent my design career at Square and TaskRabbit. At Square, I focused on helping small businesses grow with our Gift Card program, shipping tools that helped our Sellers boost sales and build stronger customer relationships. Before that, I worked on the Tasker platform at TaskRabbit, empowering Taskers to find meaningful work and earn a living.
I’m comfortable with designing cross-platform (web, mobile, tablet, POS) and particularly specialize in two-sided marketplace experiences. I’ve shaped design roadmaps, led cross-functional workshops, mentored designers, and brought countless projects to life—always balancing customer needs with business goals.
Curious to connect or talk design? Always happy to chat!
some of my work
SQUARE GC REDEMPTIONTo support a smoother checkout experience, we launched a redesigned gift card redemption flow tailored for Sellers, while guiding customers with clearer in-store instructions.
TASKER MAPsLaunched in fall 2023, we entirely revamped & improved the Tasker map experience to help Taskers find & get more work.
SQUARE Gc BRANDINGWe defined a strategic vision tackling the end-to-end branding experience, making it easier for Square Sellers to customize their gift cards and storefronts.
design by day, creative at heart
If you’re curious about me (aka, beyond the pixels) —
✦ I’m a digital illustrator; you can find me drawing in coffee shops!
✦ I have a sweet corgi and we love taking walks together
✦ I’m a big anime & webtoon nerd :D
✧ my tunes